Privacy policy

Figureshero ("Figureshero," "we," "us," or "our") respects the privacy of customers and visitors who use our website.

This Privacy Policy describes how we collect, use, disclose, retain, and protect personal information when you visit www.figureshero.com, purchase our products, contact customer support, or otherwise interact with our online store.

Figureshero is an independently operated online retail store based in Kent, Washington, United States, offering toys, action figures, collectible figures, board games, and related merchandise.

Our online store is powered by Shopify. Shopify and other service providers may process personal information in connection with website functionality, checkout, payment processing, shipping, security, analytics, and other applicable services.

By using our website, you acknowledge the information practices described in this Privacy Policy. Where consent is required by applicable law, we will seek it separately.

1. Information We Collect

We may collect personal information that you provide directly, information generated through your interactions with our website, and information received from service providers or other permitted sources.

Contact Information

When you place an order, create an account, or contact us, we may collect:

Full name.
Email address.
Telephone number.
Billing and shipping addresses.
Information you voluntarily provide in customer service messages.

Order and Transaction Information

We may collect:

Products viewed, selected, or purchased.
Order numbers and purchase history.
Product prices, discounts, and transaction amounts.
Order fulfillment and delivery status.
Shipping and tracking information.
Return, cancellation, and refund records.
Customer support requests and related communications.

Payment Information

Payments are processed through Shopify's checkout services and applicable payment providers, including supported card networks and digital payment services.

Depending on the selected payment method, the relevant provider may process payment card information, billing details, transaction identifiers, authorization information, and fraud prevention signals.

Figureshero does not directly collect or store full payment card numbers or card security codes in its ordinary store operations.

We may receive limited payment-related information necessary to confirm purchases, process refunds, manage orders, and investigate disputes.

Device and Usage Information

When you browse our website, certain information may be collected automatically, including:

Internet Protocol (IP) address.
Browser type and version.
Device type and operating system.
Pages viewed and website interactions.
Referral URLs and traffic sources.
Approximate location derived from technical information.
Cookie identifiers and similar online identifiers.
Session and website performance information.

The specific information collected depends on the services, integrations, and technologies active on our website.

2. How We Use Personal Information

We use personal information for legitimate business purposes and other purposes permitted by applicable law, including:

Processing and fulfilling customer orders.
Confirming payments and managing transactions.
Arranging shipping and delivery.
Providing tracking and order status information.
Handling returns, refunds, and cancellations.
Responding to product questions and customer inquiries.
Maintaining customer accounts where applicable.
Detecting, preventing, and investigating fraud or unauthorized activity.
Maintaining website functionality, reliability, and security.
Understanding website performance and shopping activity.
Measuring advertising performance where applicable.
Sending promotional communications when permitted by applicable law and customer preferences.
Complying with legal, tax, accounting, and recordkeeping obligations.

We aim to limit the collection and use of personal information to what is reasonably necessary for the relevant purposes.

3. Shopify and E-Commerce Services

Figureshero uses Shopify to operate its online storefront and support e-commerce transactions.

Shopify may process personal information to provide services such as website hosting, checkout, order management, payment integrations, fraud prevention, customer accounts, and related store functionality.

Shopify may also process personal information for its own purposes as described in its applicable privacy policies and terms.

For information about Shopify's privacy practices, please visit https://www.shopify.com/legal/privacy.

4. Payment Service Providers

Figureshero accepts payment methods displayed during checkout, which may include Visa, Mastercard, American Express, Diners Club, Discover, Apple Pay, Google Pay, Shop Pay, and PayPal.

Payment providers process the information necessary to authorize and complete transactions, perform security checks, and handle applicable payment disputes or refunds.

These providers may independently collect and process personal information under their own privacy notices and applicable legal obligations.

Figureshero uses the payment status and limited transaction information made available through its e-commerce systems to manage customer orders.

5. Shipping and Fulfillment Providers

To deliver customer orders, we may share relevant information with shipping carriers and fulfillment service providers involved in processing or delivering purchases.

This information may include:

Recipient name.
Delivery address.
Contact telephone number, where needed.
Email address, where needed for shipping notifications.
Order details necessary for fulfillment.
Shipping and tracking information.

We share information with these providers as reasonably necessary to complete deliveries, resolve shipping issues, or manage returns.

6. Cookies and Similar Technologies

Our website and its service providers may use cookies, pixels, and similar technologies to support website operation and understand customer interactions.

These technologies may be used for:

Maintaining shopping cart functionality.
Supporting checkout and customer sessions.
Remembering website preferences.
Protecting the website against fraud and misuse.
Measuring website performance and traffic.
Understanding how visitors interact with products and pages.
Supporting advertising measurement and personalization where enabled and legally permitted.

Some cookies are necessary for essential website functions, while others may support analytics or advertising purposes.

You may manage certain cookie preferences through your browser settings and any privacy controls made available on our website.

Disabling essential cookies may affect shopping cart, account, or checkout functionality.

Where applicable law requires consent for non-essential cookies or similar technologies, we will use the relevant consent mechanisms and honor applicable choices.

7. Analytics and Advertising

Figureshero may use analytics and advertising services to understand website activity, measure marketing performance, and reach customers interested in our products.

Depending on the integrations actually enabled on our website, these services may include Shopify analytics, Google advertising or measurement services, Pinterest advertising or measurement services, and other applicable providers.

These providers may process information such as device identifiers, browser information, IP addresses, website interactions, referral information, and transaction-related events where legally permitted.

Such information may help us understand advertising effectiveness, measure purchases associated with advertising campaigns, and improve website performance.

Some advertising-related disclosures may constitute the sharing of personal information or targeted advertising under applicable privacy laws.

Where required, we provide applicable privacy notices, consent options, and opportunities to opt out of such processing.

Customers may also contact us using the details below to submit a privacy request relating to advertising data practices.

8. Marketing Communications

We may send promotional emails or other marketing communications when customers have subscribed, provided the required consent, or when otherwise permitted by applicable law.

Customers can unsubscribe from marketing emails using the unsubscribe instructions included in those messages.

Customers may also contact us at hello@figureshero.com to request changes to their marketing communication preferences.

Unsubscribing from marketing messages does not prevent us from sending necessary transactional communications, such as order confirmations, shipping updates, or refund notifications.

9. How We Share Personal Information

Figureshero may disclose personal information to the following categories of recipients where reasonably necessary and permitted by law:

Shopify and related e-commerce service providers.
Payment processors and financial institutions.
Shipping carriers and fulfillment providers.
Website hosting, security, and technical service providers.
Analytics and advertising partners where enabled.
Customer support and communication service providers.
Professional advisers when reasonably necessary.
Government authorities or other parties when required by applicable law or valid legal process.

We may also disclose information when reasonably necessary to investigate fraud, protect legal rights, enforce applicable agreements, or respond to lawful requests.

Figureshero does not sell customer contact lists as a standalone commercial product.

However, certain advertising and measurement activities may be considered a sale, sharing, or targeted advertising under some privacy laws, even when no money is exchanged for personal information.

Where such laws apply, customers may have rights to opt out of these activities.

10. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including managing orders, processing returns, providing support, maintaining appropriate business records, preventing fraud, and complying with legal obligations.

Retention periods may depend on the type of information, the purpose of processing, applicable legal requirements, and the need to establish or defend legal claims.

When personal information is no longer needed, we will take reasonable steps to delete, anonymize, or otherwise handle it appropriately, subject to applicable retention obligations and technical limitations.

Some service providers may retain information according to their own legal obligations and privacy practices.

11. Data Security

We use reasonable administrative, technical, and organizational measures, including safeguards provided through our e-commerce platform and applicable service providers, to help protect personal information against unauthorized access, misuse, alteration, or disclosure.

Payment transactions are handled through Shopify's checkout environment and the applicable payment providers.

No method of electronic transmission, online storage, or data processing can be guaranteed to be completely secure.

If you believe your personal information or account security may have been compromised, please contact us using the information provided below.

12. Children's Privacy

Figureshero sells toys, action figures, collectibles, and related merchandise, some of which may be suitable for children.

However, our online store and purchasing services are intended for adults and individuals legally authorized to make purchases.

We do not knowingly collect personal information directly from children under the age of 13 through child-directed registration, marketing, or data collection activities.

Children should not submit personal information or place orders without the involvement and authorization of a parent or legal guardian.

If a parent or legal guardian believes that a child has provided personal information to us, they may contact hello@figureshero.com.

We will review the request and take appropriate action in accordance with applicable law.

13. Customer Privacy Rights

Depending on your place of residence and applicable privacy laws, you may have rights concerning your personal information.

These rights may include:

Requesting access to personal information we maintain about you.
Requesting correction of inaccurate personal information.
Requesting deletion of certain personal information.
Requesting information about categories of personal information collected or disclosed.
Requesting a portable copy of certain personal information.
Opting out of certain targeted advertising, sale, or sharing activities where applicable.
Withdrawing consent where processing is based on consent.
Appealing an eligible privacy request decision where required by law.
Exercising other privacy rights provided by applicable law.

These rights are subject to applicable exceptions, verification requirements, and legal obligations.

To submit a privacy request, please contact us at hello@figureshero.com.

Please describe the nature of your request and provide sufficient information for us to identify the relevant records.

We may request reasonable additional information to verify your identity before disclosing, correcting, or deleting personal information.

We will respond within the period required by applicable law.

We will not discriminate against customers for exercising privacy rights protected by applicable law.

14. Advertising Privacy Choices

Depending on your location, you may have the right to opt out of personal information processing for targeted advertising or activities classified as the sale or sharing of personal information.

You may submit a privacy request by emailing hello@figureshero.com with the subject line "Privacy Request".

Where privacy preference controls, cookie consent settings, or other opt-out mechanisms are provided on our website, customers may also use those controls.

We will evaluate and honor applicable opt-out requests and recognized browser-based privacy preference signals, including Global Privacy Control, where required by applicable law and supported by the relevant processing systems.

Some privacy choices may affect personalized advertising or analytics without preventing necessary order processing or essential website functionality.

15. International Visitors and Data Transfers

Figureshero is based in the United States and may serve customers in other countries where shipping is available.

Personal information may be processed in the United States or other locations where Shopify, payment providers, shipping partners, or other applicable service providers operate.

Data protection laws in those locations may differ from the laws of your place of residence.

Where applicable law requires safeguards for international transfers of personal information, we will rely on appropriate legal mechanisms and service provider arrangements.

Customers located in jurisdictions with additional privacy protections may exercise their applicable rights by contacting us using the information below.

16. Third-Party Websites and Services

Our website may contain links to third-party websites, payment providers, shipping services, or other external resources.

These third parties may operate under their own privacy policies and terms.

Figureshero is not responsible for the independent privacy practices of third-party websites or services that we do not control.

We encourage customers to review the privacy policies of relevant third parties before providing personal information.

17. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our operations, website functionality, service providers, legal requirements, or personal information practices.

Updates will be published on this page with a revised Last Updated date.

Where required by law, we will provide additional notice or obtain consent before making material changes to certain personal information practices.

18. Contact Information

For questions about this Privacy Policy, personal information practices, or requests to exercise applicable privacy rights, please contact Figureshero.

Store Name
Figureshero

Website
https://www.figureshero.com/

Email
hello@figureshero.com

Phone
+1 206-763-3918

Business and Contact Address
10433 SE Kent Kangley Rd, Kent, WA 98030, United States

Customer Support Hours
Monday – Friday: 9:00 AM – 6:00 PM Pacific Time (PT)
Saturday – Sunday: Closed

We aim to respond to customer inquiries within 2 business days.